Privacy Policy
Effective date: August 1, 2026
Last updated: August 1, 2026
This Privacy Policy describes how Alex Keith, DMD, Dental Corporation, doing business as Mountain Dental (“Mountain Dental,” “we,” “us,” or “our”), collects, uses, discloses, and protects information about visitors to our website. It applies to information collected through this website and through your communications with us in connection with the website.
This policy does not apply to protected health information that we collect and maintain as a dental provider. That information is governed by our HIPAA Notice of Privacy Practices and by applicable federal and state health privacy laws. Please do not submit health details, insurance numbers, or other sensitive medical information through general website forms.
Information We Collect
Information You Provide to Us
We collect information you choose to give us when you complete our contact form or otherwise communicate with us through the website. This may include your name, email address, telephone number, mailing address, and the contents of your message.
Our new patient intake form collects health and insurance information. That information is protected health information, governed by our HIPAA Notice of Privacy Practices rather than by this policy. It is provided through Hipaatizer, a HIPAA-compliant form service.
Information We Collect Automatically
When you use our website, we and our service providers may automatically collect certain information, including your IP address, device and browser type, operating system, referring pages, pages you view, links you click, and the dates and times of your visits. We collect this information using cookies and similar technologies, through standard web server logs, and through Google Analytics, a web analytics service provided by Google that helps us understand how visitors use our site. Google Analytics uses cookies to collect this information, and the data generated may be transmitted to and stored by Google.
Information From Third Parties
We do not currently receive information about you from third-party advertising networks or social media pixels. If this changes, we will update this policy.
Cookies and Similar Technologies
Cookies are small data files stored on your device. We use cookies and similar technologies for purposes that may include the following:
- Essential cookies that are necessary for the website to function.
- Analytics cookies that help us understand how visitors use the site so we can improve it.
Most browsers let you refuse or delete cookies through their settings. Some features of the website may not work properly if you disable cookies. Where required, we honor browser-based opt-out signals such as Global Privacy Control.
How We Use Your Information
- To respond to your questions, requests, and communications.
- To schedule, confirm, and manage appointment requests.
- To operate, maintain, secure, and improve our website.
- To send you information or updates you have requested.
- To detect, prevent, and address technical issues, fraud, or misuse.
- To comply with legal obligations and enforce our terms.
How We Share Information
We do not sell your personal information for money. We may share the information we collect in the following circumstances:
- Service providers. With vendors who perform services on our behalf, such as website hosting, analytics, forms, and communications, under obligations to protect the information.
- Professional advisors. With our attorneys, accountants, and similar advisors as needed.
- Legal and safety. When required by law or legal process, or to protect the rights, property, or safety of Mountain Dental, our patients, or others.
- Business transfers. In connection with a merger, sale, or other transfer of our practice or assets.
- With your direction or consent. When you ask us to share information or otherwise agree to it.
Data Retention
We keep personal information for as long as needed to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Website inquiries are retained only as long as reasonably necessary to respond to your inquiry, maintain business records, or comply with applicable legal obligations.
Data Security
We maintain reasonable administrative, technical, and physical safeguards designed to protect the information we collect. No website or method of transmission over the internet is completely secure, however, and we cannot guarantee absolute security.
Your Choices
You can opt out of marketing or update communications by following the unsubscribe instructions in those messages or by contacting us. You can also manage cookies through your browser settings as described above.
Your California Privacy Rights
If you are a California resident, you may have rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, to the extent these laws apply to our practice.
Subject to applicable law and verification, these rights may include:
- The right to know the categories and specific pieces of personal information we have collected about you.
- The right to know the categories of sources, the purposes for collection, and the categories of third parties with whom we share information.
- The right to request deletion of personal information we have collected from you.
- The right to correct inaccurate personal information.
- The right to opt out of the sale or sharing of personal information.
- The right to limit the use of sensitive personal information.
- The right not to receive discriminatory treatment for exercising your rights.
To submit a request, contact us using the details in the “Contact Us” section below. We will verify your identity before responding and will not discriminate against you for exercising these rights. You may use an authorized agent to submit a request on your behalf.
Other State Privacy Rights
Residents of certain other states may have similar rights regarding their personal information. To the extent those laws apply to us, you may exercise them by contacting us using the details in the Contact Us section below.
Children’s Privacy
Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the website. If you believe a child has provided us information through the website, please contact us so we can delete it. Patient records for minors are handled separately under our HIPAA Notice of Privacy Practices.
Third-Party Links
Our website may contain links to websites operated by others. We are not responsible for the privacy practices or content of those websites, and we encourage you to read their privacy policies.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. Your continued use of the website after an update means you accept the revised policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise a privacy right, contact us at:
Mountain Dental
596 Main Street, Placerville, CA 95667
Phone: (530) 642-8614
Email: Office@mountaindentalplacerville.com